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J.Crew is no stranger to discovering unique brands and products to feature in their stores. Past collaborations have ranged from Nike and New Balance to Saint James and Super Sunglasses, but never before have they released a fragrance. The beauty industry is abuzz with the two scents that launched last week – simply named No. 31 and No. 57. Like all good partnerships, this one started with a fantastically glamorous story. Creative director Jenna Lyons met with Carlos Huber, founder of small perfumery Arquiste, and commissioned him to create fragrances inspired by the modern woman. The ...

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